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LinkedIn Thought Leadership Blog — Voice & Positioning
Project Type
Blog
Date
April 2024 - Present
LinkedIn Blog Series – Building Personal Brand Through Industry Insight
As part of my transition from graduate studies into the professional marketing space, I began publishing thought-leadership content on LinkedIn exploring emerging topics in AI, content strategy, and audience behavior. Each post is written with a balance of professional insight and human voice, positioning me as a growing contributor to the digital marketing conversation. This blog series supports brand visibility, demonstrates subject mastery, and creates a foundation for peer and employer engagement.
Marketing Crossover:
– Audience-aligned writing and headline strategy
– Platform-specific engagement (LinkedIn formatting, timing, hashtags)
– Strong grasp of topical trends and voice positioning